
The ‘brilliant basics’ high-growth DTC brands still get wrong | S3 E4
15 April 2026
Leaf Colectivo

In Episode 4 of the Leaf Colectivo Season 3, Gil is joined by Jonathan McNamara, founder of ecommerce consultancy RetroFuzz, to unpack the ‘brilliant basics’ that are essential for sustainable DTC growth.
They explain how ignoring the fundamentals creates friction across the entire customer journey, and how chasing shiny new tactics won’t move the needle if your foundations aren’t in place
Listen now to learn why getting the basics right is still the most powerful growth lever in ecommerce.
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